Converse has been in business since 1908, and today they are one of the most popular shoe brands in the world. With a wide collection of classic and retro sneaker silhouettes, Converse is especially famous for their Chuck Taylor All Star sneakers.
Why are Converse as popular as they are? One reason could be the comfort. While they are primarily made out of very simple materials (rubber and canvas), the simplicity is the secret to their comfort. The canvas is very breathable and roomy, while also making the shoe very light. The rubber sole also allows the shoe to be very flexible.
Another reason is that Converse, while they follow a similar formula, are very versatile. They can be sleek or chunky, with bright colors or dull colors, and they can go well with virtually any outfit.
Converse also have wide appeal due to their partners/ collaborations. These include the likes of Comme des Garçons, A Ma Maniere, Tyler, the Creator, Rick Owens, Nintendo, and many others. These popular people and brands bring constant attention to Converse by providing their own spins on the classic Converse design formula.
Lower Dauphin students like Converse. “I love wearing Converse because they are fun and they go with every outfit!” says senior Daphne Linn. “I love getting platforms, different colors, and matching them!” Senior Reini Patel also agrees, saying: “Converse are so different and unique.”
Converse’s popularity doesn’t seem to be slowing down. Sales have been up each year since 2018 (excluding 2020), and people can’t seem to get enough of them.